Leading the Way Together.

March 1, 2024

About

Learn how one of America’s leading healthcare institutions — Ochsner Health — has brought digital transformation to the on-going management of their physical signage and wayfinding assets.

In this session, James Bosma (VP Marketing, SignAgent) talks to Anthony Crim (Manager — Built Environment Studio, Ochsner Health) and Amy Rees (Partner/Studio Director, Exit Design) about their collaborative efforts in creating a signage and wayfinding program for Ochsner’s brand new Clearview complex.

Webinar Agenda:

  • 00:00 - Intro
  • 1:30 - Guest introductions
  • 4:05 - Balancing the aesthetic with the practical when creating sign programs
  • 6:07 - Exit’s relationship with both Ochsner and SignAgent
  • 7:28 - Introduction of SignAgent to Ochsner
  • 9:45 - About the Clearview Medical Complex
  • 11:17 - Challenges and outcomes from Anthony's perspective
  • 13:30 - Challenges and outcomes from Amy's perspective
  • 15:33 - Explaining the process
  • 18:18 - How various internal stakeholders at Ochsner have benefited from introducing SignAgent
  • 21:02 - Healthier substrate choices for signage
  • 22:56 - Importance of collaboration
  • 27:00 - Measuring project's success
  • 32:12 - Trends and innovations in the fields of experiential design and customer experience that Anthony and Amy are excited about in 2024
  • 32:43 - Q&A
  • 00:00 - Intro
  • 1:30 - Guest introductions
  • 4:05 - Balancing the aesthetic with the practical when creating sign programs
  • 6:07 - Exit’s relationship with both Ochsner and SignAgent
  • 7:28 - Introduction of SignAgent to Ochsner
  • 9:45 - About the Clearview Medical Complex
  • 11:17 - Challenges and outcomes from Anthony's perspective
  • 13:30 - Challenges and outcomes from Amy's perspective
  • 15:33 - Explaining the process
  • 18:18 - How various internal stakeholders at Ochsner have benefited from introducing SignAgent
  • 21:02 - Healthier substrate choices for signage
  • 22:56 - Importance of collaboration
  • 27:00 - Measuring project's success
  • 32:12 - Trends and innovations in the fields of experiential design and customer experience that Anthony and Amy are excited about in 2024
  • 32:43 - Q&A
Posted in Uncategorized, Webinars